Sounds like a very interesting bit of research doesn't it?
A recent survey on a major UK Business Forum for entrepreneurs revealed that 43% would have voted tory had an election been called.
What the forum owners failed to disclose was that the number of people who voted in the poll was a mere 88 and the 43 per cent figure quoted represents just 38 voters.
They also failed to mension that the forum thread with the poll degenerated in to racial mud slinging
This is a perfect example of a marketing agency exploiting the regular contributors of a popular business forum which they have recently taken over. It is also an example of their attempt to manipulate the media by issuing a press release with information which at best could be seen as missleading.
The original press release in question can be viewed here Press Release On reading it you would think it is all very genuine and a very meaningfull bit of research. Would you still think that if you knew the small figures involved in the poll?