ARM DIRECT - If you want to improve on your current advertising campaigns then talk to the experts. ARM Direct a specialist Direct Response Agency offering DRTV, Infomercial, Press Media Buying + Creative + Campaign Response Analysis. DIRECT RESPONSE SPECIALISTS - We believe in working hard at making our clients’ businesses successful which is why 95% of our billings are dedicated to DR campaigns managed by Senior Staff who work hard at getting it right – every time. CREATIVE SOLUTIONS - ARM Direct has made over 250 highly successful DRTV ads for Claims Compensation, Debt, Entertainment, Health & Fitness, Insurance, Kids Education, Loans, Pensions, Travel, TV Home Shopping clients and more. DRTV & INFOMERCIALS - We are experienced DRTV airtime Media Planners & Buyers for the UK and Pan European markets. For ‘product sell’ & ‘lead generation’ clients we use short-form Spots, long-form Infomercials, Sponsorship, Interactive TV, SMS Text and Teletext. PRESS - Our Press knowledge covers National & Regional, Magazines, Display & Classified, Sponsorship, Reader Promotions, Inserts & Direct Mail. ONLINE - From PPC Search and Display ads to Affiliate activity, ARM Direct plans online advertising for many DR clients. ARMADA SOFTWARE - Bespoke to ARM Direct, our online software system offers pre-campaign spot schedules with estimated response volumes, post-campaign tracking & analysis and budget reconciliations. Clients using Armada can access their response data online from anywhere in the world with a secure encrypted password. PERSONAL SERVICE - ARM Direct welcomes clients who are just starting out as well as established Multi-Nationals by offering a personal service that delivers accountable results at budgets our clients can afford

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