Family Cake Company is a relatively new bakery in Kings Cross, London. The company was started by Daniel Rapacioli, who made a name for himself after creating another successful bakery called Amato which was located in Soho, London. Daniel sold Amato in 2008 and has been developing his newest creation, Family Cake Company. The Family Cake Company is a small bakery which creates and delivers baked goods all over London. They create everything from birthday cakes to wedding cakes to custom cakes. Family Cakes also delivers their cakes to anywhere in London and the City.